Make newsletters go public
Turn your email newsletters into blog posts or archives to boost visibility, attract new visitors, and let Google index your valuable content for higher rankings.
Canonicalization
Add canonical tags to your newsletter archive pages to guide search engines to the correct URL. This prevents duplicate content issues and ensures Google displays the right version of your content in search results.
Take customer reviews
Survey emails aren’t just for feedback — they can also boost your local SEO. Businesses use responses to improve rankings within their target area, helping them reach nearby customers more effectively.
Inbound link
Inbound links are key to improving your website’s Domain Authority and search rankings. Share valuable content, like research papers, with bloggers or influencers so they link back to your site, driving traffic and enhancing your SEO.
More text, less images
When making newsletters public, use mostly text with rich keywords instead of images. Text-heavy content helps search engines index your pages better, improving visibility and search rankings.