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Videos are becoming increasingly important for B2B marketing. Companies with dedicated video marketing strategies generate more leads, earn more revenue, and enjoy better brand awareness than those engaging in all other forms of marketing.
Facebook, Twitter, and YouTube are great places to get eyes on your video content, but prospects aren’t necessarily in work- or buy-mode as they scroll through these platforms. Brand Partners can assist with writing, producing & implementing Video & Display Marketing campaigns. Contact us today for more information!
In its general search and video search functions, Google ranks videos using the same ranking factors as written content—content quality, number of backlinks, and RankBrain are the most important signals. When hosting videos on your site, the tasks for optimizing video content are similar to those for written content and images.
The tools in the digital marketing toolbox include websites; search engine marketing (SEM) – which is an umbrella term that includes search engine optimization (SEO) and paid search – as well as online display advertising; social media marketing; mobile marketing; and email marketing. While this may seem like a lot of channels, it’s also what makes digital marketing so powerful. With digital marketing, you have multiple touch points where you can engage prospects and deepen your relationship with them across the board.
Brand Partners has been helping businesses tell their stories through powerful video and display campaigns since 2007. Our team handles everything — from concept and scriptwriting to production and campaign management — ensuring your brand connects with the right audience. With expert placement on Google, YouTube, Facebook, and beyond, we help you boost visibility, build trust, and drive measurable results.
